MUD\WTR

The Original Mushroom Coffee Alternative

MUD\WTR® is a healthy habits brand best known for its popular coffee alternative, made from cocoa, chai and mushrooms.
Description

I reworked the homepage, collection page, product page and cart to align with MUD\WTR’s mission of purposeful living while elevating the visual experience. Across the site I focused on clear, engaging layouts that showcase product benefits and build brand credibility, streamlined the user-flow from arrival to checkout, implemented consistent UI components and established a foundation for scalable modules.

The redesign brings together strategic clarity, elevated aesthetics and UX-driven functionality to serve both the brand’s ethos and its commerce goals.

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Credits
Year
2023
Client
MUD\WTR
Role

Direction
Strategy
UX/UI

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Hello@bryonyoakley.com
About
I'm Bryony, a skilled designer working with clients of all sizes and shapes to create beautiful customer experiences. To turn challenging problems into clear, elegant solutions, I collaborate with aspirational brands all over the world.

I aim to ensure that every aspect of my work—from concept to execution—is strategic and purposeful. Working directly with clients enables me to fully comprehend their projects, company, and market. An open line of communication and a common goal are the cornerstones of our working partnerships, which are essential for creating a solid base and scalable designs.
Bryony Oakley
© 2022