Pangaia

Materials science, made wearable.

Model in a pink PANGAIA tracksuit with arms outstretched against an orange circle and blue sky
PANGAIA is a materials science company bringing planet-positive innovations to the world through premium lifestyle products.
Description

I redesigned pangaia.com with a mobile-first approach, starting with a smoother homepage. Alongside the site redesign, I owned the design system and ran product sprints to explore new features.

What I did

  • Strategic discovery
  • Design system ownership and component-based UI kit
  • Web and mobile app redesign and optimisation
  • Landing page redesign and optimisation
  • Product design sprints for new features
Credits
Year
2022
Client
Pangaia
Role

Direction

Strategy

UX/UI Design

Design System

PANGAIA on mobile: product page for a blue hoodie with colour options
PANGAIA on mobile: collection and product screens
PANGAIA on mobile: menu, product and cart screens
PANGAIA hoodies collection page on desktop
PANGAIA collection page on desktop showing hoodies, trainers and a bucket hat
PANGAIA desktop site with a side panel open over campaign imagery
PANGAIA product page on desktop for a blue hoodie
PANGAIA checkout page on desktop
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Hello@bryonyoakley.com
About
I’m Bryony, a product designer working with fashion, beauty and lifestyle brands, from fast-growing independents to names like Pangaia and MUD\WTR.

I design e-commerce experiences that look the part and work hard: clear journeys from first click to checkout, product pages that tell the story, and design systems that scale as the brand grows.

I work closely with founders and in-house teams, from strategy and UX through to art direction and handover to development.
Bryony Oakley
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